At the beginning of the birth of Day-Date, this watch become the Flagship Product of rolex, the watchcase is made of precious metal materials. Like Patek Philippe and Lange, when everyone is gold or platinum, the material of stainless steel become will be more valuable. Day-Date watch also has steel type. The first one is the test product which launched in 1955-7-19.
Another Day-Date steel watch is Rolex as a prize to the Geneva clock school, the production date is 1959 and donative date is 1963, the rear cover Engraved with “Ecole d’Horlogerie de Genève – 1963” and the logo of Rolex.
The steel type of day-date is extremely rare, a total of only six and the Appearance of the three, plus the previous two pieces, just have one black.
The biggest feature of the day-date is can show the dual calendar, rolex in order to adapt to the global market, the text of dual calendar display made into 26 kinds of different language versions, expect the English, German version also include the Chinese characters.
As a classical rolex watch which has nearly 60 years of history, the consumers maybe have some aesthetic fatigue. But the Day-Date watches still can attract people’s eyes this is because it’s a variety of dial plate and the material of dial plate is also unique. Such as tiger’s-eye, lapis lazuli, falling stone, etc. Even you can Custom text and pattern on the dial plate. So this personalized Day-Date is very easy to popular.